What makes us different?
Meet the team
Our team combines decades of experience with cutting-edge sustainability expertise. We excel in strengthening ESG business models, integrating innovative sustainability strategies, and crafting creative solutions that drive measurable value.
From helping SMEs comply with EU CSRD/ESRS sustainability reporting standards to enhancing ESG performance globally, we enable brands to build sustainable business models that improve performance and meet global expectations.
With our unique Brand-User Experience (BUX) approach, we seamlessly align Customer Experience with sustainability goals, ensuring your brand evolves with purpose and stays ahead in an ever-changing world.
Network partners
& experts
Success today depends on how engaging and committed you are to your customers and employees. The following highly-qualified network of partners and experts demonstrates our forward-thinking performance drive, competitiveness, mindset and mission.
UX
Strategy, design system and digital project manager
Patrick Graf
SEO & SEA
Strategy and web marketing
Soleil Digital
UI
Web solutions and IT services
Plurial
CX
Inbound and outbound campaign strategies and management
Perrin Media
BX
Brand building strategy
Laurent Chastain
BUX & CX
Model building, brand creation and engineering
ixxéo healthcare
Access a wealth of trusted, experienced experts and partners, who can address and master complex internal and external UX, BX, CX and MarCom challenges with cutting-edge and innovative solutions.
Events
Spatial design and experiential
event conception
Michel Baud-Bovy
HR
Change behaviour talent and
change management
AK+ Partners
Cosmetics
Swiss skincare solutions and lab
Sirion
Sustainability
Transformative strategy towards
regenerative economy
Isabelle Gayral Boschung
Luxury
Marketing strategy, Swiss Center for Luxury Research (SCLR)
Felicitas Morhart
China
Omnichannel advertising and media strategy, based in Shanghai
Jay Lin
Our culture
We believe brand values should be specific, actionable, and a true reflection of internal culture.
We used our Values Builder to source insight from our team, creating meaningful principles that come from within, not above.
Open
hearted
Our way of
being
Never boring, always accountable. We want to grow each day and experience life with passion and positivity.
Engaged
flow
Our way of
working
Never blocked, always adventurous. We focus on being proactive with our support and inspiring with our imagination.
Close
spirited
Our way of
connecting
Never alone, always considerate. We embody a close awareness of each other, that creates a balanced lively energy.
Simple
clarity
Our way of
collaborating
Never complicated, always listening. We bring trusted clarity with simple and genuine co-creation.
Our Values Builder can be used to create actionable values for any brand. Interested in distilling your brand values?
Our story begins in Switzerland, on the stunning shores of Lake Léman – not a bad place to get started.
Headquartered in Lausanne, we now have offices in the creative hub of London, the global meeting-place of Geneva, and the stylish metropolis of Rome.
So, no matter where you are, come say hi. Our doors (and laptops) are always open.
