What makes us different?

Our people

Companies don’t own brands, people do.
 
Because we solve an ever-changing range of communications challenges, we hand-pick a task force for every job, combining their talents and co-creating with the client. We anticipate outcomes with a strong human connection.
 
Aligning with teams internally and externally with stakeholders, they amplify outcomes and impact, creating a MagicMovement that matter.

Our culture

We believe brand values should be specific, actionable, and a true reflection of internal culture.

We used our Values Builder to source insight from our team, creating meaningful principles that come from within, not above.

Open
hearted

Our way of
being

Never boring, always accountable. We want to grow each day and experience life with passion and positivity.

Engaged
flow

Our way of
working

Never blocked, always adventurous. We focus on being proactive with our support and inspiring with our imagination.

Close
spirited

Our way of
connecting

Never alone, always considerate. We embody a close awareness of each other, that creates a balanced lively energy.

Simple
clarity

Our way of
collaborating

Never complicated, always listening. We bring trusted clarity with simple and genuine co-creation.

Our Values Builder can be used to create actionable values for any brand. Interested in distilling your brand values?

Let's chat

Where
to find us

Our story begins in Switzerland, on the stunning shores of Lake Léman – not a bad place to get started.

Headquartered in Lausanne, we now have offices in the creative hub of London, the global meeting-place of Geneva, and the stylish metropolis of Rome.

So, no matter where you are, come say hi. Our doors (and laptops) are always open.

Meet the team

Discover how diving under oceans, biking down mountains, and wandering barefoot through dark forests have given us the edge when dealing with new challenges.

The TAAN network 

What’s better? A big global agency with no personal touch or a local agency with great people but no global reach?

We don’t think you have to choose.

By combining local relationships with global actions, TAAN gives us increased reach, pooled resources, and access to international markets. All the expertise and attention of a local agency, with all the resources of a big one. Thanks, TAAN.

Learn more

Connect

Got a project for us? Think you'd fit right in? Keen to test your pinball skills?

We’d love to hear from you.

Get in touch

SuperPower
your brand

© 2023 Magic Pencil SA | Creative Index SA | Creative Index Ltd

© 2023 Magic Pencil SA

© 2023 Creative Index SA

© 2023 Creative Index Ltd

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Contact

+41 21 811 37 37

Client relations
fk@magicpencil.swiss

Talent relations 
kk@magicpencil.swiss

Partner relations 
vg@magicpencil.swiss